Welcome back! Last week I wrote a blog post titled “Discount Auto Glass, you are going to LOVE this.” My goal in writing that post was to help the leadership …
Keyword Research – Without It You Are Just Gambling
What is Keyword Research? Keywords are just the words that people type into Google and other search engines when they’re looking for something on the internet. Your keywords are the …
What is the Long Tail of Search and Why is it Important
Are you ignoring most of your traffic? What is the long tail of search? Let me start by clarifying what “keywords” are. Last month, Google processed 100 billion searches. The …
What Is SEO?
Search Engine Optimization (SEO) is the process of increasing the visibility of a website in a search engine’s unpaid results – this traffic is often referred to as “natural” or …
Google Promising More Clicks in Exchange for Recent Photos
For months now Google has been stressing the importance of photos in your Google My Business profile (I recently made a video about how important your GMB profile can be). …